Report: Analytics-as-a-Service Concept Test

B-to-B Companies have their eyes on the cloud when it comes to analytics.

For most enterprises, getting data isn’t the problem. It’s the ability to do something useful with that data that has been so elusive – and frustrating.  A recent survey conducted by Researchscape International and Data Intensity reveals the hurdles we still need to overcome and what’s next as we continue down this critical path.

  • Despite significant enterprise spending on analytics, 63% say obtaining meaningful value from business data is a major obstacle
  • The idea of an analytics software and service solution was highly rated; data identified analysis-as-a-service capabilities as a most desired component
  • 70% deem an analytics software and service solution both beneficial and relevant to their business

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